Executive Team

Richard Millard

Chairman and CEO

A well-known and venerated industry veteran, Richard Millard has been at the helm of Trust Hospitality for nearly three decades.  Prior to joining Trust, the UK-born hotelier served in management positions with some of the world’s most recognized hotel companies, including Hyatt, Sheraton and Hilton. A self-described “lifetime hotelier,” Richard continues to guide Trust’s development and growth.

Michael Register

Partner and Head of Development

A former practicing attorney who also founded, developed and sold a successful software company, Michael Register brings a wealth experience to the hospitality industry. Prior to joining Trust Hospitality as a partner, he was Senior Vice President of Business Development and General Counsel of the acclaimed Nikki Beach. Born in New York, he grew up in Florida and has lived in Sao Paulo and Miami.

Greg Kaylor

Vice President Technical Services

Greg has over 40 years of diverse hospitality experience. In addition to his tenure with Trust Hospitality, Greg has held direct operational oversight responsibilities for well over 100 properties throughout the United States and the Caribbean. Currently, Kaylor is responsible for creating integrated programs and processes for new hotel projects and renovations to ensure optimal implementation of construction, redevelopment, and renovation projects.

Olivier Servat

Vice President of Operations

Servat’s hotel experience extends internationally to US, France, Morocco and Nigeria, where he was responsible for managing operations on behalf of several luxury hotel brands such as W, Le Meridien and Melia. Currently, Olivier brings his unique expertise in brand development, opening strategies and hotel operations to Trust Hospitality.

Carlos Santos

Director Of Operations Central & South America

Born in Bogota. Carlos has over 18 years of experience in the Hospitality Industry. He started as manager in training, then became General Manager and finally Director of Operations for 12 hotels with over 1,200 rooms at Hoteles Royal. He has also held managerial positions at Andres Carne de Res, Continental Hotel in Bogota and Club Campestre El Rancho. Besides from being the General Manager of our property Hotel B3, he currently oversees the Central and South America region for Trust.

Vanessa Perez

Vice President Hotel Accounting

As the VP of Hotel Accounting Vanessa provides sound expertise to the field with over 15 years of condo/hotel experience, mainly focusing on the balance sheet to provide a clear view of the owner’s financial position. She holds an MBA from Nova Southeastern University with a bachelor’s degree in Accounting from FIU.  Other designations are Certified Hospitality Accountant Executive, issued by Hospitality Finance & Technology Professionals and is a licensed Community Association Manager in the State of Florida.  She is bilingual, fluent in English and Spanish and stands as the longest serving Trust employee.

Teri Merritt

Vice President of Marketing

A Florida native, Teri has successfully led and re-invented the marketing, digital and distribution efforts in the hotel industry for the world's largest Hospitality company, Marriott International for 25 successful years, most recently as VP of Brand Marketing & eCommerce for Marriott’s Americas Continental division. Her expertise in various continents, including the Caribbean, Latin America, Europe and the Middle East, gives her the global understanding to strategically direct and achieve profitable marketing initiatives in different hotel types across multiple geographies. She provides strategic and tactical direction to the Trust portfolio in the Marketing & Digital disciplines.

Fred Khoury

Vice President of Sales

Raised in Limassol Cyprus, Khoury moved to Montreal Canada where he earned his Bachelor’s Degree in Hotel and Restaurant Management.  Prior to his move to Miami, his seven-year career with Hyatt took him to Chicago, where he opened the Park Hyatt Chicago, the Radisson Blue and Hard Rock Chicago. Most recently, Khoury worked as Director of Sales for Islamorada Resort Company’s four resorts and The Hotel of South Beach.  Khoury combines marketing acumen with sales experience to drive gains in revenue, market share and ADR performance to Trust Hospitality’s hotels and resorts.

Cindy Duran

Corporate Human Resources Director

Born in sunny Miami, FL, Cindy is passionate about people, service and hotels. Wyndham, Starwood Hotels and Morgan's Hotel Group were the pillars of her experience in operations and Human Resources teams for over 10 years. She now focuses on bringing talent, passion, efficiency and technology together to create a great company culture at Trust Hospitality.

Alexandra Novella

Corporate Director of Sales

As Corporate Director of Sales for Trust Hospitality, Alexandra Novella puts more than 15 years of hands-on hospitality industry experience to the test as she leads the company's corporate sales and marketing programs. Previously, Novella held key sales positions with award-winning luxury hotels, including the Sonesta Key Biscayne & Coconut Grove, the launch of the first luxury wellness resort in Miami Beach, Canyon Ranch Hotel & Spa, and Indura Beach & Golf Resort in Tela Bay, Honduras.

Marco Roca

Director of Business Development

Marco leads Trust’s business development efforts throughout the Americas. Marco grew up in the industry and draws on his experience with investment banking at J.P. Morgan in New York City, in consulting with Horwath HTL in Miami, and with previous organizational leadership at charities he has started and in university governing bodies. Marco was born in Mexico City and is a tri-citizen of the United States, Mexico and France